Below break-even
The big one, and the one nobody ranks first.
Keywords that convert but are priced wrong. Ranked by spend above break-even value, not by ACOS, so the expensive problem sorts above the loud one. The fix is a bid cut, not a pause.
Free TrackIQ skill. It reads your Sponsored Products export and finds the keywords that spent and sold nothing, the ones priced above what they return, and the duplicates bidding against each other.
You get back a bulk-operations workbook with every campaign, ad group and keyword ID attached, and a one-page summary of what is being cut and why.
One free skill. Your keyword report. Every row priced against your own break-even.
The big one, and the one nobody ranks first.
Keywords that convert but are priced wrong. Ranked by spend above break-even value, not by ACOS, so the expensive problem sorts above the loud one. The fix is a bid cut, not a pause.
The same keyword bidding against itself.
One keyword live in several ad groups, competing with its own copies. The skill keeps the placement with the best return and lists the losers, but only when the winner clears break-even.
Usually the smallest pool, despite the reputation.
Enabled keywords with spend and zero orders. The state filter matters: most zero-order keywords are already paused, and a list full of those is how a report loses its reader.
Drop in a Sponsored Products bulk or search-term export that carries campaign, ad group and keyword IDs (or connect the TrackIQ MCP). Tell it your break-even ROAS once. It sorts every enabled keyword into the four pools, prices each one against break-even, and writes the bulk-operations workbook.
The summary page: each pool, what it costs, and the action attached to it.
Ready to import into Claude or ChatGPT.
Short setup, so you’re not guessing. It’s on the download page.
The four pools, the bid formula and the pre-send checks, in plain files you can edit.
An export that carries campaign, ad group and keyword IDs — and your break-even ROAS.
Download the .zip.
Import the skill into Claude or ChatGPT.
Drop in your export, give it your break-even ROAS, and get the workbook.
No TrackIQ login required. Run from an exported report, the skill works entirely inside your AI tool. It never touches your account — you review the workbook and upload it yourself.
Yes. The skill is free and open source. We built it because most PPC cleanups start with the wrong pool.
A Sponsored Products bulk or search-term export that carries campaign, ad group and keyword IDs, your break-even ROAS, and Claude or ChatGPT. No TrackIQ account is required to run it from an export.
Because every verdict depends on it and it cannot be derived from ad data — it comes from your product margin. The skill asks once and will not guess.
No. It produces a bulk-operations workbook and a summary. You review it and upload it to Amazon yourself, so nothing moves without you.
Yes. The pools, the floor, the bid formula and the checks are plain files you can edit.
Not when you run it from an export. The file goes into your own Claude or ChatGPT, not into a TrackIQ app. If you connect the TrackIQ MCP instead, it reads your Amazon Ads account through TrackIQ.
Download the free skill. Import it. Run your keyword export.
In minutes you’ll have a ranked list of what to pause, what to re-bid and what to consolidate — as a file you can upload.